New series helps students and practicing artists develop their business ideas, studio practice, and freelancing.
Whether you’re an emerging or established studio artist, a freelancer, or looking to start your own company, online courses in the Entrepreneurship in Art and Design series will give you the skills you need to succeed.
For emerging artists and designers & current students
As the world of art and design continues to evolve, so does the definition of entrepreneur, freelancer and small business owner. From launching your own business plan and being able to successfully market your product or service to branding, visual identity and leadership, this new suite of courses will prepare you for success with essential business skills.
For established artists and designers & certificate grads
A practicing artist must learn the survival skills necessary for a successful commercial art career. Whether you already have seen some success in the marketplace or if you are still on the fence about launching, these courses will enhance your studio practice with training in marketing and branding, business fundamentals, creative process management and more.
The series kicks off this fall with two courses.
How to Launch Your Own Art and Design Business
Brian McSherry
Sept 12–Oct 24, 2022
Online, asynchronous
Discover how to write a mission statement, create a business plan, determine what to charge, and structure your business for tax purposes. The course is taught by Brian McSherry, a graphic designer, studio artist and trained lawyer whose personal studio work has been shown in galleries in and around the New York area.
How to Market Yourself as a Creative Freelancer
Tania Picard
Nov 7–Dec 19, 2022
Online, asynchronous
Here’s your chance to learn strategies for networking, building your client base, and identifying where and how to present your work. The course is taught by Tania Picard, the owner of Social Synergy Services. Picard manages the social media campaigns for clients including independent writers, real estate brokers and vacation ownership resorts.
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